New emerging technologies are going to change the way we consume media. According to a study on "Media Consumption Patterns: Online Vies with TV as Primary Medium" by Jupiter Research, it was observed that those between ages 18 to 24 spent about twice as much time online as they did watching TV. Youth engagement with TV is on the wane - time spent on TV is progressively declining.
Want to do something effective with your brand in the online space?
Looking for an opportunity to reach out to the young Indian?
Would you like the youth to be able to actually interact with your brand?
Media Type
Traditional Branding Options
Next-Gen Branding
INGAME BRANDING : DANCEMELA
TV
Very Short Life-span
(Time spent by users is low)
Visibility is not guaranteed
Long Life-span of the Ad - Every user spends 98mins on an average in the Game.
Visibility is guaranteed as the user cannot miss your ad.
RADIO
Very Short Life-span
(Time spent by users is low)
Product cannot be demonstrated
Long Life-span of the Ad - Every user spends 98mins on an average in the Game.
Product can be demonstrated
PRINT
Very Short Life-span
(Time spent by users is low)
Product cannot be demonstrated
Long Life-span of the Ad - Every user spends 98mins on an average in the Game.
Product can be demonstrated
OUTDOOR
Visibility is not guaranteed
Geographical limitations exist
TG specific communication cannot be done
Visibility is guaranteed
No Geographical boundaries
Very highly TG specific
SEM
Brand Recall is negligible
Call for Action is high
Brand Recall is highest
Call for Action is moderate
BANNER ADS
Brand Recall is higher
Call for Action is moderate
Brand Recall is highest
Call for Action is moderate
Explore the opportunity to go online with danceMELA - India's First Massive Multiplayer Online Dance Game!
We also offer Website Banner Ads and Cyber Cafe Promotions Programme.
To Know more about how danceMELA can help you get to your audience get in touch with us at advertise at kreeda.com
Or please fill in the form below and we shall get in touch with you.